How often to use purple shampoo

The answer to the question of how often to use purple shampoo will depend on a number of factors, such as your hair’s natural color and texture. Generally speaking, most people should consider using it about once every two weeks or so, though this may vary depending on individual needs. Keep in mind that any time you switch up your haircare routine, there is likely going to be some level of adjustment period before everything falls into place again! If you have any questions about the best way for you personally to approach maintaining vibrant locks with violet toners like Pravana Purple Shampoo+Conditioner+, please feel free to contact us at (800) 827-1234.