When a company achieves sustainable competitive advantage, it’s able to outperform its competitors by offering customers more of what they want and less of what they don’t. This is because the company has managed to create an environment that provides them with these benefits at a lower cost than their competitors. The principle behind achieving this type of sustainable competitive advantage is called “differentiation.” Differentiating means you’re different from your competition in a way that consumers will find valuable enough for them to pay more money for your product or service over someone else’s. We can help you differentiate yourself through our team-based consulting services so that you can take home any market share left on the table while still staying profitable.
A company achieves sustainable competitive advantage when
May 31, 2020 by
