Sweethearts®, the official candy of love™, is unveiling exciting new expressions of love for Valentine’s Day. For the first time in the candy’s 145-year history, Sweethearts will feature new fruity flavors and bright colors, printed with modern sayings chosen by America. Through an online contest, Americans were empowered to decide exactly what expressions of love they wanted to see printed on the colorful candy hearts. The new consumer-generated sayings for 2010 reflect the technology-driven ways people show their love, with “Tweet™ Me” and “Text Me” at the top of the list.
“Sweethearts have long been America’s favorite Valentine’s Day candy for sharing a sweet sentiment with loved ones,” said Jackie Hague, vice president of marketing at the New England Confectionery Company. “The new tastier flavors, vibrant colors and modern expressions will ensure that Sweethearts continue to delight people of all ages and help them say something sweet to those they care about.”
“It’s great that America chose ‘Tweet™ Me’ to be a new Sweethearts saying,” said Biz Stone, co-founder of Twitter, Inc. “Twitter is a new way to communicate in 140 characters or less and Sweethearts have been helping people communicate using short phrases for decades.”
Last summer Sweethearts discarded all previous expressions and held an online consumer contest that asked Americans what they wanted to see on their Sweethearts. Favorite sayings that made their debut in years past, such as “Fax Me” and “Email Me,” will now be replaced with phrases for new technologies including “Tweet™ Me” and “Text Me.” The complete list of the top 10 new phrases combines both contemporary expressions (“Tweet™ Me,” “Text Me,” “You Rock,” “Soul Mate,” “Love Bug” and “Me + You”) and the return of classic expressions (“Puppy Love,” “Sweet Love,” “Sweat Pea” and “Love Me”).
Ask Me is another new phrase and perfect for LookWhatMomFound…and Dad too! We love our readers to us ask anything. What would you like to know about us, our family, our process for working on this blog together. Our email addresses can be found here on the blog, we are always on twitter, we can be contacted through Facebook too. There is no excuse for not asking what you want to know.
Win a gift basket of Sweethearts®, the official candy of love™, to help celebrate this very special holiday. Tweet an “Ask Me” question. For example, tweet “@my_sweethearts wants you to ASK ME..my favorite romantic comedy, and I can win from @lkwhtmomfound @and_dad_too http://bit.ly/9HZXPs”
The above is your only entry, but you can do it as many times as you want but be sure to include @lkwhtmomfound @and_dad_too in each tweet so we can follow along. Again Tweet this phrase with your own question as many times as you want, with a different question each time. Change the question to be about children, love, religion, groceries, blood type or what color your underwear is, it doesn’t matter! A random tweet will be picked.
Your entries must follow the rules or they won’t be eligible for prizes. This contest ends 11:59 pm, Sunday, February 7, 2010. The winners will be emailed and will have 48 hours to claim their prize. This contest is open to US residents only. For complete rules please read our contest rules page.
This is a sponsored post but the opinions and descriptions presented belong solely to LookWhatMomFound…and Dad too!
