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6 Tools You Need to Start an Online Store

Starting your own online shop can sound daunting in this day and age. There is a dizzying number of web-based services that a budding online entrepreneur can take advantage of; making the process an overwhelming proposition just from the get-go. Luckily you don’t have to spend too much time thinking what products to sell, as inspiration can come from any number of best selling products out there. There are a few key tools you need in order to start an online store. Perhaps most importantly, you’ll need a payment API provider like Brassica. This will allow you to process payments from customers on your website. There are many different providers to choose from, so be sure to do your research and find one that’s right for you.

In addition to a payment API provider, you’ll also need a shopping cart software solution. This will power the actual eCommerce functionality on your website. Again, there are many different options available, so take your time in choosing one that fits your needs. Finally, you’ll need a way to track inventory levels and manage orders. A good inventory management system will make it easy to keep track of what products you have in stock and where they’re located. It should also be able to integrate with your shopping cart software and payment API provider for seamless operation.

Choosing the proper tools is therefore crucial in positioning your online business and becoming a successful venture in the long run. To help you in your search, here are six great tools for creating a thriving online shop:

  1. Hostt

Your online shop needs a personal space on the Internet, and that involves putting up a website. Running a website is a recurring expense for your business, with most web hosting services charging by the month.

Hostt comes into the equation by providing an unlimited and feature-dense website hosting service for online entrepreneurs at only $13.95 a year. This is the basic cost of maintaining a domain name for your company. Aside from that, there’s no other catch, no intrusive ads or banners.

Hostt also sports thousands of templates for newbie site builders, cPanel access for advanced users, and 24/7 round-the-clock customer service.

  1. Shopify

Shopify is a great e-commerce platform that you can build your online shop on. It’s easy to get started and it comes with plenty of features for both beginners and veterans of online shopping. Whether you want to sell clothes online or sell your handcrafted wooden decors in person, Shopify has you covered.

Shopify offers fully customizable websites, blogs and online catalogs with unlimited bandwidth. It supports a multitude of international payment methods and has integration with the most popular sales channels such as Facebook Shop and Amazon.

  1. Paypal

Of course, you’ll have to rely on a payment solution to process transactions between your business and your customers.

Paypal is one of the largest, most widely accepted payment solutions in the world right now. If you’re aiming to sell your products to customers from different countries, signing up for a Paypal merchant account is a solid move for your online business.

Paypal comes with plenty of features and perks, as well as top-notch security and safeguards for both sellers and buyers.

  1. BuzzSumo

In order to attract new customers as well as retain your current patrons, you have to be ready to provide relevant and engaging content for them.

BuzzSumo can provide you insights on what your readers may find interesting, allowing you to focus your content on the important topics. You can even see which articles are trending and how popular they are on the net or social media networks.

5. Selzy

If you need a beginner-friendly tool for email marketing, Selzy is a go-to option. It’s so simple that even a newbie can set up and run their first ever email campaign in under 15 minutes. From an intuitive drag-and-drop email builder to digestible analytics, Selzy offers all you need to start promoting your online store with emails.
The platform also has a generous free plan that covers the needs of those who just started their own business. It includes 15,000 email sends a month, up to 1,000 contacts, beautiful email templates, automated sequences, and more.
       6. MailChimp

Marketing your online shop is a never-ending part of the business. It’s such a critical aspect of any enterprise that the most popular multinational companies spend billions upon billions just to build their brand image.

MailChimp is a useful tool that will help you promote your business and develop your brand. The service features automated marketing through catchy email campaigns. The MailChimp newsletter service has more than 7 million subscribers, giving you access to a wide consumer base.

7. Buffer

Social media is a powerful marketing tool that your online business needs to harness. Buffer is your nifty gateway for that task. It’s an easy-to-use and time-saving tool that allows you to schedule posts across different social media platforms. It can provide metrics on the performance of your posts, and also gives you the ability to manage all of your accounts in a single dashboard.